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Mirror Makers a History of American Advertising and Its Creators

by Stephen Fox

  • ISBN: 9780252066597
  • ISBN10: 0252066596

Mirror Makers a History of American Advertising and Its Creators

by Stephen Fox

  • List Price: $33.00
  • Binding: Paperback
  • Publisher: Univ of Illinois Pr
  • Publish date: 09/01/1997
  • ISBN: 9780252066597
  • ISBN10: 0252066596
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Description: Stephen Fox explores the consistently cyclical nature of advertising from its beginning. A substantial new introduction updates this lively, anecdotal history of advertising into the mid-1990s.''A fascinating account of what well may be this country's most characteristic institution.''--Andrew Hacker, New York Times Book Review ''You don't have to be in the life to relish this mosaic portrait of the art-craft-business-profession that has mirrored and also shaped American culture since 1880.''--Publishers Weekly ''I've used this book in my undergraduate and graduate classes for more than five years. It's an engaging treatment of a dynamic subject, and students warm to it quickly.''--Kim B. Rotzoll, author of Advertising in Contemporary Society: Perspectives Toward Understanding ''Arguably the best general history of advertising.''--New York Review of Books
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Seller: Midtown Scholar Bookstore
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VG-Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark-NICE PAPERBACK Standard-sized.
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VG-Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark-NICE PAPERBACK Standard-sized.
Seller: One Stop Shop Bookstore
Location: Memphis, TN
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