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Modern Competitive Analysis

by Sharon M. Oster

  • ISBN: 9780195119411
  • ISBN10: 019511941X

Modern Competitive Analysis

by Sharon M. Oster

  • Binding: Hardcover
  • Edition: 3
  • Publisher: Oxford Univ Pr
  • Publish date: 03/01/1999
  • ISBN: 9780195119411
  • ISBN10: 019511941X
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Description: In her book Modern Competitive Analysis Sharon Oster shows that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of any organization. Now completely updated, this third edition includes new material on game theory, added value analysis, and strategic intent. Examples are drawn from modern network industries and more attention is paid to newly deregulated markets.
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