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PRACTICE of PUBLIC RELATIONS

by Seitel, Fraser

ISBN: 9780024088406
ISBN10: 0024088404

PRACTICE of PUBLIC RELATIONS

by Seitel, Fraser

Binding: Hardcover
Edition: 6
Publisher: Pearson
Publish date: 12/15/1994
ISBN: 9780024088406
ISBN10: 0024088404

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new Add to Cart $71.70

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Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

Description: This book emphasizes the practical nature of public relations work.

Full chapters are now devoted to the Internet, integrated marketing communications, and multi-cultural communications. Over half of the interviews with public relations professionals are new, and there is one "A Question of Ethics" case problem per chapter.

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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.

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PRACTICE of PUBLIC RELATIONS

by Seitel, Fraser

PRACTICE of PUBLIC RELATIONS

by Seitel, Fraser

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