Pour Your Heart Into It How Starbucks Build a Company One Cup at a Time
- List Price: $19.99
- Binding: Paperback
- Edition: 2
- Publisher: Hyperion Books
- Publish date: 01/01/1999
The amazing growth of Starbucks is based on a foundation of values rare in any company, values that place as much importance on employees as they do on profits, that pay as much attention to creativity as to growth. Schultz tells his history, illustrating the principles which have made the company great, and explains the role that innovative benefits and employee-ownership programs have played in its success. For entrepreneurs, marketers, managers, and Starbucks' ever-growing customer base, here is the definitive chronicle of a company that "has changed everything from our tastes to our language to the face of Main Street" (Fortune).
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