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Proposal Preparation

by Rodney D. Stewart

  • ISBN: 9780471552697
  • ISBN10: 0471552690

Proposal Preparation

by Rodney D. Stewart

  • List Price: $171.50
  • Binding: Hardcover
  • Edition: 2
  • Publisher: John Wiley & Sons Inc
  • Publish date: 10/01/1992
  • ISBN: 9780471552697
  • ISBN10: 0471552690
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Description: Why Study Proposal Preparation'. Strategic Market Planning and Market Development: Their Effect onProposal Preparation. Preproposal Marketing and the Decision to Bid. Preparing for Proposal Activities. Organizing the Proposal Team. The Request for Proposal: What to Expect. The Technical Proposal. The Organization and Management Proposal. The Cost Proposal. Proposal Writing. Computer-Aided Preparation of Requests for Proposals (RFPs) andProposals. How the Proposal Is Evaluated. Key Elements Required for Success. Case Study: A Winning Proposal. Appendices. Bibliography. Indexes.
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