Public Relations Practices: Managerial Case Studies and Problems
- List Price: $84.00
- Binding: Paperback
- Edition: 5
- Publisher: Prentice Hall
- Publish date: 02/01/1995
Description:
The practical purpose of this text remains the same. We seek, with case studies and problems, to help future practitioners develop agility in the principles and the application of effective two-way communications in a wide variety of situations likely to confront them and their employers.
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