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Public Relations in Schools

by Kowalski, Theodore J.

  • ISBN: 9780139744112
  • ISBN10: 0139744118

Public Relations in Schools

by Kowalski, Theodore J.

  • List Price: $85.00
  • Binding: Hardcover
  • Edition: 2
  • Publisher: Prentice Hall
  • Publish date: 07/08/1999
  • ISBN: 9780139744112
  • ISBN10: 0139744118
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Description: This book emphasizes public relations in public schools as an integral administrative function. With leading scholars in both school administration and public relations as contributors, it effectively achieves a balance between theory and practice. Adds a new chapter on public opinion and policy. A program model and actual PR plans. Exclusive focus on K-12 schools. For educators and school administrators, or anyone interested in school and community relations.
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0139744118 Item in good condition and has highlighting/writing on text. Used texts may not contain supplemental items such as CDs, info-trac etc...
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