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Resisting McDonaldization

by Barry Smart

  • ISBN: 9780761955184
  • ISBN10: 0761955186

Resisting McDonaldization

by Barry Smart

  • List Price: $62.00
  • Binding: Paperback
  • Publisher: Sage Pubns
  • Publish date: 03/01/1999
  • ISBN: 9780761955184
  • ISBN10: 0761955186
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Description: George Ritzer's McDonaldization thesis argued that contemporary life is succumbing to the standardization, flexibility and practicability of fast-food service. This book brings together specially commissioned papers by leading social and cultural analysts to engage in a critical appraisal of the thesis.
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