Rules for Revolutionaries: the Capitalist Manifesto for Creating and Marketing New Products and Services
- List Price: $25.00
- Binding: Hardcover
- Publisher: HarperCollins Publishers
- Publish date: 12/01/1999
Create like a god. Command like a king. Work like a slave. If you do nothing but follow these maxims -- from one who has learned them the hard way -- Ye Shall Prevail In Business. Kawasaki, the former "chief evangelist" of Apple and renegade business strategist, is back with his seventh book, this time using his battle-tested lessons to help revolutionaries, such as entrepreneurs, engineers, inventors, product managers, and small-business owners, become visionaries. With his trademark irreverence and go-for-broke attitude, Kawasaki lays out the solutions to the challenges companies must meet to "change the world".
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