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Search Strategies in Mass Communication

by Ward, Jean
Hansen, Kathleen A.

  • ISBN: 9780801317552
  • ISBN10: 080131755X

Search Strategies in Mass Communication

by Ward, Jean
Hansen, Kathleen A.

  • List Price: $81.60
  • Binding: Paperback
  • Edition: 3
  • Publisher: Allyn & Bacon
  • Publish date: 08/14/1996
  • ISBN: 9780801317552
  • ISBN10: 080131755X
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Description: 1. Communicators as Information Seekers: Models of the Search Process. 2. What's the Question? 3. Consulting People and Observing the World. 4. Digging into Institutions. 5. Approaching Libraries. 6. Using Information. 7. Interviewing. 8. Using Polls and Surveys. 9. Selecting and Synthesizing Information. 10. Social Responsibility and the Search Strategy.
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Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
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