"Taking Care of E-Business" is the ultimate insider's guide on how to make it in E-commerce. In a handbook packed with on-target information and examples, Thomas M. Siebel presents both the philosophy and the techniques behind his company's consistent ability to create unparalleled customer satisfaction and sales in an increasingly competitive marketplace. Siebel Systems' secret lies in its dedication to two core convictions: disciplined attention to doing one thing well (what Tom Peters and Bob Waterman called "sticking to the knitting") and a passionate devotion to helping its customers succeed. Taking readers through the history of the company from its beginning to the present day, Siebel describes how to foster a corporate culture in which all employees believe in those values and act on them every day. He candidly discusses his decision to walk away from a much talked-about deal with MCI and other company turning points, in addition to offering incisive comments on the decisions, both good and bad, of other pioneering E-businesses. Drawn from real-world experience, the author's insights point the way to E-success for companies of any size, in any industry.
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