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  • ISBN: 9780132446099
  • ISBN10: 013244609X

Tested Advertising Methods

by Caples, John A Hahn, Fred E.

  • List Price: $29.95
  • Binding: Hardcover
  • Edition: 0005
  • Publisher: Prentice Hall
  • Publish date: 03/01/1997
used Add to Cart $42.35
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Description: A legend in advertising for more than 60 years, John Caples still serves as a guide to generations of creative marketing people. Now his classic work on how to create successful advertising has been updated by respected advertising consultant Fred Hahn. It retains all the clarity, candid analysis, time-tested experience and invaluable award-winning ideas from the original, while bringing it right up-to-the-minute on the many new changes in the field.
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HPB-Ohio
Location: Columbus, OH
Good
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Item may show signs of shelf wear. Pages may include limited notes and
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$42.35
Clickgoodwill
Location: Indianapolis, IN
Acceptable
This is a hard cover book. The cover has visible markings and wear. Book
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$42.40
Ergodebooks
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Tacoma Book Center
Location: Tacoma, WA
Very Good
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ISBN 013244609X. Hardback. Fifth edition. Very Good condition book, with
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$90.78
bacobooks
Location: Garden Grove, CA
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FastBooks100
Location: Franklin, TN Ask seller a question
Good
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Ergodebooks
Location: Richmond, TX Ask seller a question
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