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The Complete Idiot's Guide to Brand Management

by Nicolino, Patricia F. A

  • ISBN: 9780028639925
  • ISBN10: 0028639928

The Complete Idiot's Guide to Brand Management

by Nicolino, Patricia F. A

  • List Price: $18.95
  • Binding: Paperback
  • Edition: 3
  • Publisher: Penguin Putnam
  • Publish date: 01/01/2001
  • ISBN: 9780028639925
  • ISBN10: 0028639928
used Add to Cart $2.31
You save: 88%
Marketplace Item
Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
new Add to Cart $48.56
Marketplace Item
Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
Description: Whether you are the manager of a large corporation or the owner of a small business, you need to know how to build and maintain powerful brands. This book will help you make decisions about the products and services your company develops or sells. It explains how to develop your target market, how to understand your brand's core values, and how to develop a brand positioning statement.
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Product notice Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
Seller Condition Comments Price  
Seller: Goodwill
Location: Brooklyn Park, MN
Condition: Good
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Cover has some rubbing and edge wear. Access codes, CD's, and other accessories may not be included. All items ship Mon-Fri.
Price:
$2.31
Comments:
Cover has some rubbing and edge wear. Access codes, CD's, and other accessories may not be included. All items ship Mon-Fri.
Seller: The Book Cellar
Location: Nashua, NH
Condition: Good
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Has moderate shelf wear, highlighting, underlining and/or writing. Great used
[...]
Price:
$3.80
Comments:
Has moderate shelf wear, highlighting, underlining and/or writing. Great used
[...]
Seller: HPB Inc.
Location: Carrollton, TX
Condition: Good
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Connecting readers with great books since 1972. Used books may not include
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Price:
$4.77
Comments:
Connecting readers with great books since 1972. Used books may not include
[...]
Seller: Bonita
Location: Newport Coast, CA
Condition: Good
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Price:
$33.13
Comments:
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Seller: Bonita
Location: Newport Coast, CA
Condition: New
Price:
$48.56
Comments:
Seller: GridFreed
Location: North Las Vegas, NV
Condition: New
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Price:
$68.82
Comments:
New.
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