The Discipline of Market Leaders Choose Your Customers, Narrow Your Focus, Dominate Your Market
- List Price: $17.99
- Binding: Paperback
- Publisher: Perseus Books Group
- Publish date: 01/01/1997
Description:
New in paperback--the bold new strategy for reinventing competition, written by the authors of the popular Reengineering the Corporation. Treacy and Wiersma describe in detail how companies such as Wal-Mart, Southwest Airlines, Charles Schwab, and Intel are creating havoc for their competitors by raising and reshaping customers' value expectations.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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