The Essence of International Business
- List Price: $19.95
- Binding: Paperback
- Publisher: Prentice Hall
- Publish date: 12/01/2000
Description:
Demystifying buzz-words and jargon, this text provides a broad but economical look at the key aspects of international business strategy, and includes reviews of the latest contributions to this field. It covers the international business environment; marketing, technology, finance, operations, personnel, organization, subsidiary, and acquisition strategies; and the future of international business. For managers of business and industry.
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Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
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