The Kikkoman Chronicles a Global Company With a Japanese Soul
- List Price: $26.95
- Binding: Hardcover
- Edition: 0002
- Publisher: Lightning Source Inc
- Publish date: 09/01/1998
Description:
Combining ancient craftsmanship with modern technology and marketing innovations, Japan's Kikkoman Corporation has quietly become a $2 billion market leader. This book tells the fascinating story of how Kikkoman changed the course of international marketing, shrewdly adapting to 20th-century realities while never turning its back on centuries of tradition.
Expand description
Product notice
Returnable at the third party seller's discretion and may come without consumable supplements like access codes, CD's, or workbooks.
| Seller | Condition | Comments | Price |
|
Priceless Books
|
Very Good
|
$14.06
|
Please Wait