Error title
Some error text about your books and stuff.
Close

The One to One B2b: Customer Development Strategies for the Business-to-Business World

by Peppers, Don Rogers, Martha

  • ISBN: 9780385494090
  • ISBN10: 0385494092

The One to One B2b: Customer Development Strategies for the Business-to-Business World

by Peppers, Don Rogers, Martha

  • List Price: $21.95
  • Binding: Hardcover
  • Publisher: Currency
  • Publish date: 05/01/2001
  • ISBN: 9780385494090
  • ISBN10: 0385494092
used Add to Cart $1.67
You save: 92%
Marketplace Item
new Add to Cart $15.75
You save: 28%
Marketplace Item
Description: Don Peppers and Martha Rogers pioneered the one to one customer movement that is sweeping through corporate America. Their previous books have sold more than 400,000 copies, and the first book in their new series, The One to One Manager, was a New York Times business bestseller. In "One to One B2B", they laser in on the concerns of companies, or divisions of companies, that sell primarily to other businesses.

The Internet has created immense new challenges in business to business sales, making it more essential than ever for companies to gain the competitive edge and build profits through strong customer relationships. Analyzing the experiences of seven companies in various industries -- including Dell, Bentley Systems (computer software), and Convergys (call-center outsourcing) -- Peppers and Rogers shed light on such critical issues as hiring and training top-notch salespeople, creating an efficient and effective structure, monitoring sales behavior and attitudes, handling channel conflicts, selling multiple product lines, and much more.

"One to One B2B" is packed with insights from top sales forces with years of firsthand experience in both traditional and Internet B2B selling. Peppers and Rogers skillfully distill their lessons into proven, reliable guidelines -- from the recommendation that sales forces concentrate on increasing their share of customer rather than on increasing market share, to invaluable advice on the art of selling to specific business customers. The result is an indispensable handbook for successful business to business sales in the Internet Age.

Expand description
Seller Condition Comments Price  
Seller: Open Books Ltd
Location: Chicago, IL
Condition: Very Good
Shipping Icon
Open Books is a nonprofit social venture that provides literacy experiences
[...]
Price:
$1.67
Comments:
Open Books is a nonprofit social venture that provides literacy experiences
[...]
Seller: HPB Inc.
Location: Dallas, TX
Condition: Good
Shipping Icon
Connecting readers with great books since 1972. Used books may not include
[...]
Price:
$4.50
Comments:
Connecting readers with great books since 1972. Used books may not include
[...]
Seller: HPB-Ruby
Location: Dallas, TX
Condition: Good
Shipping Icon
Connecting readers with great books since 1972. Used books may not include
[...]
Price:
$6.17
Comments:
Connecting readers with great books since 1972. Used books may not include
[...]
Seller: Cheryls-Books
Location: Vinemont, AL
Condition: Very Good
First edition with full number line. Hardback with dust jacket in good condition!
Price:
$6.73
Comments:
First edition with full number line. Hardback with dust jacket in good condition!
Seller: Ergodebooks
Location: Houston,, TX Ask seller a question
Condition: Good
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$7.20
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: Wonder Book - Member ABAA/ILAB
Location: Frederick, MD
Condition: Very Good
Very Good condition. Very Good dust jacket. A copy that may have a few
[...]
Price:
$7.30
Comments:
Very Good condition. Very Good dust jacket. A copy that may have a few
[...]
Seller: HPB Inc.
Location: Dallas, TX
Condition: Good
Shipping Icon
Connecting readers with great books since 1972. Used books may not include
[...]
Price:
$8.98
Comments:
Connecting readers with great books since 1972. Used books may not include
[...]
Seller: WonderBook
Location: Frederick, MD Ask seller a question
Condition: Very Good
Very Good condition. Very Good dust jacket. A copy that may have a few
[...]
Price:
$9.46
Comments:
Very Good condition. Very Good dust jacket. A copy that may have a few
[...]
Seller: Aibris Warehouse Deals
Location: Bay, AR
Condition: New
Shipping Icon
Price:
$15.75
Comments:
Seller: Readers_anonymous
Location: Naperville, IL
Condition: New
Shipping Icon
BRAND NEW IN SHRINK WRAP. Book has slight shelf wear from storage(Similar to what you see at retail chains); otherwise the book is in excellent condition.
Price:
$21.96
Comments:
BRAND NEW IN SHRINK WRAP. Book has slight shelf wear from storage(Similar to what you see at retail chains); otherwise the book is in excellent condition.
Seller: Ergodebooks
Location: Houston,, TX Ask seller a question
Condition: New
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Price:
$24.85
Comments:
Buy with confidence. Excellent Customer Service & Return policy.Ships Fast. 24*7 Customer Service.
Seller: Bonita
Location: Newport Coast, CA
Condition: Good
Price:
$40.40
Comments:
Seller: Bonita
Location: Newport Coast, CA
Condition: New
Price:
$59.12
Comments:
please wait
Please Wait

Notify Me When Available

Enter your email address below,
and we'll contact you when your school adds course materials for
.
Enter your email address below, and we'll contact you when is back in stock (ISBN: ).