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Transcultural Business and Corporate Cultures Problems and Opportunitites

by Stuart Bruchey

  • ISBN: 9780815333586
  • ISBN10: 0815333587

Transcultural Business and Corporate Cultures Problems and Opportunitites

by Stuart Bruchey

  • Binding: Hardcover
  • Publisher: Taylor & Francis
  • Publish date: 06/01/1999
  • ISBN: 9780815333586
  • ISBN10: 0815333587
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Description: This book addresses the question of how to provide for your employees' needs in training and education when they are located on the other side of the globe. Globalization of organizations creates a complex environment for training and education as much as it does for business. It is a critical issue for global organizations to provide adequate training and educational opportunities to their worldwide employees of diverse cultural backgrounds. A serious consideration of cultural differences in a learning environment should address how to provide high quality educational experiences to learners.

This book suggests a systematic process model for transcultural customization of training programs that reduces delivery cycle, and enhances the effectiveness and efficiency of existing programs. Theories of culture and instructional systems design models have been reviewed and a case study was conducted to locate transcultural customizations needs and to develop the new model. This book explains why and how to provide culturally adequate training programs using only existing training courses. In addition, it offers specific guidelines on how to utilize the model in order to meet the individual needs of a global organization's headquarters.

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