Description: As on-line investing and self-directed pension plans proliferate, millions of Americans are taking over management of their own financial portfolios. This handy, accessible book helps individual investors demystify essential performance reports that are all too often simply thrown out or filed away and explains the basics with clarity, without relying on high-level math or confusing formulas.Finance professionals agree: a basic understanding of financial statements is essential for independent investors to effectively control portfolio risk while maximizing returns. Understanding Financial Statements gives investors the tools they need to protect themselves from potentially damaging losses by providing: -- A three-step approach that covers basics of investment reporting, ins and outs of reading statements, and warning signals of misleading data-- In-depth explanations of systematic and unsystematic risk-- Dozens of examples, case studies, and graphics to illustrate fundamental concepts

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