No Comment!: an Executive's Essential Guide to the News Media
- List Price: $120.00
- Binding: Hardcover
- Publisher: Praeger Publishers
- Publish date: 11/01/1987
Description:
The title of Blohowiak's engrossing and highly informative book reflects the often strained relationship between two of America's most powerful institutions: the news media and business. The author gives an insider's look at why the tensions exist and what business people can do to understand them, to ease them, and to get the upper hand when dealing with the media. Aimed primarily at the business community and the media advisors who serve it, this book demystifies the news process and presents sound, practical advice.
Expand description
Please Wait